Customer Relationship Management

Customer Relationship Management

In-Depth CRM Tutorials - Learn Customer Relationship Management from Scratch

Learn how to use CRM or Customer Relationship Management to solidify relations with the target customers by reducing costs and optimizing the productivity and profits of the business. Understand CRM objectives, components, concepts, E-CRM, Software Apps for different customer service, & future trends in CRM.

Understand how a CRM system centralizes the collection of all data sources under an organization for offering an atomistic real-time vision of key customer details. Also, learn how small businesses as well as large enterprises can implement a CRM system adeptly

Course Curriculum

CRM - Introduction & Benefits

CRM Marketing Initiatives, Customer Service and Data Management

CRM New Horizons


Skills covered

Course description

Enroll in the bestselling, in-depth, and advanced Customer Relationship Management course on the web to learn and master how to use CRM to manage relations of an organization with its customers and prospective clients.

With 2 hours 24 minutes of thorough video lessons about the concepts, theories, and practical aspects of CRM, this Customer Relationship Management course will enable you to learn and master the result-driven implementation of CRM.

This CRM course will guide you on how sales representatives need to handle the responsibility of creating brand awareness and making products and services popular among the target audiences. The Customer Relationship Management course empowers the Customer Relations Manager to understand the requirements of target audiences and fulfill their needs and expectations.

The course incorporates different strategies and techniques to maintain a healthy relationship with the organization’s existing and potential customers both by helping you understand-

  • Customer Relationship Management Objectives & Components
  • Barriers to CRM
  • Relationship Marketing & CRM
  • CRM Marketing Initiatives like Cross-Selling & Up-Selling, Channel Optimization, Personalization and Behavior Prediction

While making customer relations, it is important to remember that one satisfied customer brings ten new customers with him while on the other hand, a dissatisfied customer can take away ten customers, and this CRM course will guide you on how to satisfy the customer base with a wide range of CRM marketing initiatives-

  • Call Routing
  • Contact Center Sales-Support
  • Web-Based Self Service
  • Customer Satisfaction Measurement
  • Call-Scripting
  • Cyber Agents and Workforce Management
  • Customer Loyalty & Walker Loyalty Matrix
  • Measures of CRM – 3Es
  • Customer Retention – Strategies
  • Planning & Implementation of CRM – Sales Force Automation
  • Activity Management, Sales Territory Management, and Lead Management
  • CRM -Service Automation, Mobile CRM and CRM – Steps in Business Planning
  • The orientation of Customers along with Customer Modeling, Customer Profiling, and Regression Scoring
  • Cost Sensitivity of Customers along with Bargaining Power of Customers and Customer Relationship Measurement
  • Market Research, Desk Research, and Field Research
  • Data Analysis and Compilation, Report Preparation and Action Plan in Report Preparation
  • Different CRMs like Strategic CRM, Operational CRM, Analytical CRM, and Collaborative CRM
  • Measuring Customer Response by going through Medium of Customer Responses and Qualities of a Good Response
  • Customer Acquisition along with Customer Life Cycle and Customer Acquisition Cost

This Customer Relationship Management course will also educate you about Software Apps for different customer services such as-

  • Activity Management
  • Agent Management
  • Case Assignment
  • Contract Management
  • Customer Self Service
  • Email Response Management
  • Escalation
  • Inbound Communication Management
  • Invoicing
  • Outbound Communication Management
  • Queuing and Routing
  • Scheduling

At the end of this CRM Course, you will master

  • Measuring Acquisition Equity
  • Ensuring Customer Loyalty and Satisfaction
  • Drivers of Customer Loyalty along with Customer Loyalty Breakers and best ways of Tracking Customer Loyalty
  • Key strategies for Increasing Customer Loyalty and ensuring Customer Satisfaction
  • Measuring Customer Satisfaction by delving into methods of Measuring Satisfaction
  • CRM strategies for ensuring Customer Retention by delving into Determinants of Customer Retention and Methods/Tools for Customer Retention

The CRM course is comprehensive, updated, and fully-interactive with 6-minute video lessons and actionable lectures included in every section.

So, understand how to use CRM to create and nurture relationships with existing and potential customers by enrolling in this branding course.

You’ll Also Get:

  • Lifetime Access to course updates
  • Fast & Friendly Support in the Q&A section
  • Certificate of Completion 

Don’t Miss Out!

The CRM course comes exclusively with a 30-days no-questions-asked refund guarantee – so there’s no risk to get enrolled right away!

Go ahead and click the “Buy Now” button to start managing your customer relations today!

Tools covered

LIfetime Access

Early Bird Pricing

Make the Best of our Early Bird Pricing where we give you access to all launched courses and all future courses (Including marketing and Digital Marketing) for one simple, transparent pricing. 

If any problems in signing up, please Contact us.


Free Access to Limited videos

Per user.

Free Access to 150 videos which are from our Youtube Channel, giving you an insight on the type of videos we make.



Full Bundle (Marketing + Digital Marketing + Future Courses)

Per user.

Detailed Tutorials, Filled with Case Studies, Real life Examples, Q/A with every video, Lifetime access and Forum access

* Course is Planned and launching Soon

Private Community

Premium Membership included for Full Bundle Students

Closed Community

The Community is only accessible to the Full bundle Subscribers.

Growth Focused

Working on a Project or stuck in places? The forum can help.

Like-Minded People

Marketing Veterans and Upcoming marketers all in one place

Who is it for

Which course is right for you?

Whichever Phase of Life you are in, our courses will help you propel forward and boost your marketing capabilities


If you're a student...

Students will become Marketing Champions & benefit most as our courses will help you in exams, increase your confidence and help you in college placements.


If you're a professional...

Professionals can sharpen their skills and become more adept at Marketing from all angles and Use the knowledge from our school to climb the Corporate ladder and reach new heights.


If you're a business owner...

Use all our ideas, tactics and strategies of digital courses to expand your business and boost your revenue. Also, Learn Marketing from scratch with our Masters in Marketing.

Why learn with Marketing Certificate?

We combine classroom teaching with real world examples. All our experience in Digital Marketing has been poured into our courses, making you better students, professionals or businessmen and women .


Multiple Certifications are available based on the courses that you complete. Flagship certificates would be Masters in Marketing and Masters in Digital Marketing.

Learn Anywhere, Anytime

Our Backend runs on teachable infrastructure and you can learn anywhere and anytime as long as you have internet.

Experienced Tutors

Your tutors have more than a decade of experience teaching in Marketing colleges or Building Marketing websites.

Lifetime Access

All your purchases will give you Lifetime Access to the courses. Including any courses we launch at future dates.

Quiz's and Assessment

We not only provide learning material but will also quiz and assess your knowledge from time to time which is the best measure of your progress.

Unlimited Support

Every lesson has Question and Answer sessions and anytime you are stuck, just ask a question and we will answer

Certified Training

Certification on Course Completion

All our courses include Certification and the below Certificate of Achievement will be awarded on completion of the course

Marketing Certificate 2

Students Enrolled


Certificates Issued


Exams Conducted


Get Instant Access

We not only give you well researched videos, we help you improve in every way possible!

With Detailed videos and years of research, these courses make you a better marketer, irrespective of the field of work you are in. And if stuck, we are there for you with our Q&A and Forum support.


Have a question?

Of Course. Currently in the trial phase we have more than 180 power packed sample videos for you to start with. Even in the advanced stage, we will always have video samples for users to view so that they know what they are investing money in. 

No. As we have limited pricing plans which are giving you lifetime access, you will not be able to change or upgrade your plan later on. This is why we recommend you go with the Bundled plan which is a really high value offering. 

No, there are no hidden fees. Whatever you see in the Pricing table is the final fee that you will be charged. Pricing is subject to change as more courses are launched. 

Yes, we will be giving a 15 day Refund policy. No questions asked. You can cancel anytime in 15 days from purchase. However, after the 15 days there cannot be any refund as the window is closed from payment gateways.

The Number of videos available in free plan are limited. This does not mean that they are low quality videos or not the videos included in our final courses. The videos are the same quality and same depth of our courses. However, limited number of videos will be available to you. 

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All The Courses in the Masters in Marketing Bundle are listed Below. You can view each course individually and their Detailed curriculum.


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